Developing marketing strategies for university teaching hospitals

Implementing medical teaching policy in university hospitals

Within the unique and complex settings of university hospitals, it is difficult to implement policy initiatives aimed at developing careers in and improving the quality of academic medical teaching because of the competing domains of medical research and patient care. Factors that influence faculty in making use of teaching policy incentives have remained underexplored. Knowledge of these facto...

Teaching strategies using social software for developing ICT competences in university students

As part of the current European Space of High Education adaptation process, the Open University of Catalonia (created in 1995 to provide learning at distance based on the use of Internet and ICT) endeavored to include in the plans of study of all the new degrees the subject «ICT Competences» (henceforth ICTC). The ICTC subject is based in the project-based collaborative learning methodology tha...

Social Marketing Strategies for Treating HIV in Developing Nations

Marketing Strategies for Organic Products in Iran

The strategic planning of marketing and the application of marketing strategies for achieving sustainable competitive advantages are of the factors that help the survival of producers of agricultural organic products. Although, there are evidences of the growth of organic farming in Iran but, there are no useful information and proposals for making marketing strategies in organic production hol...

Patient attitudes towards medical students at Damascus University teaching hospitals

BACKGROUND The cooperation of patients and their consent to involve medical students in their care is vital to clinical education, but large numbers of students and lack of experience as well as loss of privacy may evoke negative attitudes of patients, which may sometimes adversely affect the clinical teaching environment. This study aimed to explore the attitudes of patients towards medical st...